BeFlow, a global leader in decentralized consumer finance, showcased its latest strategic developments at TOKEN2049 in Singapore, and was also invited to co-host POP Night · Meta Crypto Oasis, one of the premier side events of the week.

BeFlow: The First PayFi Ecosystem

BeFlow is the world’s first decentralized consumer finance ecosystem built on the PayFi model. Powered by its high-performance BeFlow Chain and BeFlow Wallet, it integrates payments, hashpower, credit, and digital assets into a seamless closed loop. This enables “consume-to-mine, payment-as-asset,” ensuring that every transaction generates real value.

Keynote: “Consumption Makes Value”

At the event, BeFlow’s CMO Ghassen Barkache delivered a keynote speech titled “Consumption Makes Value”, outlining the project’s strategic vision in consumer finance innovation and global expansion.

POP Night, co-hosted during TOKEN2049, brought together leading projects such as Nivex, PopChain, and BETV, combining technology, finance, and cultural performances. It attracted industry leaders, investors, developers, and community members worldwide, making it one of the most celebrated side events of TOKEN2049.

Highlights from BeFlow’s Keynote

Industry Pain PointsGlobal payments and consumer finance continue to face major challenges — high fees, cross-border complexity, data privacy leaks, and lack of incentives. For the 1.7 billion unbanked individuals worldwide, digital payments remain an urgent necessity.

BeFlow’s PayFi ModelBeFlow pioneered the “Consume-to-Mine, Payment-as-Asset” model, transforming payments from the end of a transaction into the beginning of value growth.

Technical AdvantagesWith BeFlow Chain (5000+ TPS, PoS-PoA hybrid consensus, ZKP privacy protection) and BeFlow Wallet (multi-chain asset support, QR payments, near-zero gas fees), users can enjoy a Visa-like payment experience enhanced with on-chain financial rewards.

Merchant and Ecosystem PartnershipsBeFlow introduced its Merchant Self-Integration Program, enabling global businesses to integrate via API/SDK, supporting stablecoin settlement and cross-border payments to increase revenue and strengthen user retention.

Growth RoadmapOver the next three years, BeFlow will roll out wallet and mainnet launches, onboard global merchants, and progressively build a worldwide consumer finance super-ecosystem.

Industry Impact

BeFlow’s presence at TOKEN2049 and POP Night not only highlighted the unique strengths of its PayFi model but also fostered collaboration with other leading projects, driving the convergence of crypto payments, short-video social platforms, and decentralized value networks.

As Ghassen Barkache emphasized:

“BeFlow’s mission is to ensure that every single payment brings real value back to the user. Payment is no longer an expense — it is the creation of a financial asset and the beginning of value growth.”

With the successful conclusion of TOKEN2049 and POP Night, BeFlow is set to accelerate its global expansion, working hand-in-hand with merchants, users, and ecosystem partners to drive forward the decentralized revolution in consumer finance.