Zintorik, a leader in product data structuring and smart tagging solutions, has announced a strategic collaboration with EcoTrend Retail, a rising eco-friendly lifestyle brand, to enhance their product visibility across multiple online sales channels through structured data and automated categorization.
EcoTrend Retail, known for its wide range of sustainable home and lifestyle products, faced difficulties managing product listings across various platforms. Product attributes were often misaligned with channel-specific requirements, leading to lower visibility and click-through rates.
Zintorik’s solution began with a full audit of EcoTrend’s product catalog, identifying inconsistencies in taxonomy and metadata. Using Zintorik’s AI-powered tagging engine and smart category mapping, product listings were transformed into structured, channel-compatible formats ready for platforms like Google Shopping, Meta Commerce, and Rakuten.
“We were spending hours adapting data for each marketplace, and even then, many listings were underperforming,” said Clara Zhou, Digital Operations Lead at EcoTrend Retail. “Zintorik automated our feed process and improved our visibility across every platform we use.”
Within six weeks, EcoTrend Retail saw a 47% increase in product impressions, a 30% boost in conversions, and a significant drop in time spent on manual feed updates.
“Our focus is to empower modern retailers with intelligent data structuring tools,” said a Zintorik spokesperson. “EcoTrend’s growth proves that when product data is optimized correctly, everything else follows.”