“Just after seeing the news, Weiya’s assistant broadcasters and models have returned to live broadcasting. It is rumored that I will also return in March? At that time, her account was blocked. There were two views, one was firm support, the other was that she should be given another chance to pay taxes actively. If she returns, does it mean that they can also return to Sydney? There are good plays in the live broadcasting industry again. ”

This afternoon, an orange friend posted a post on the orange persimmon interaction, saying that she saw the news that the former first female anchor of Taobao, Weiya, will return in March. According to a technology issued by the media on the official account today, Wei Ya is seeking to return, or the latest launch of Taobao in March.

Is the news of Viva’s comeback true? In this regard, the orange persimmon interactive reporter contacted the relevant insiders of Taobao live broadcast and Hangzhou live broadcast, as well as the relevant staff of Qianxun company for confirmation.

“We didn’t receive Weiya’s plan to replay.” A waiter of Taobao live broadcast told the orange persimmon interactive reporter that Weiya’s replay was “unlikely”. As for the news of Weiya’s comeback, the relevant staff of Qianxun didn’t reply before publishing.

The waiter of Taobao live broadcast said he didn’t receive Weiya’s plan to replay.

Last December, Weiya was recovered for tax evasion, imposed late fees and fined a total of 1.341 billion yuan. The queen tiktok was also quickly silent because of tax evasion. Not only micro-blog account was banned, but Taobao and Jarno could not find the account.

Less than three months after the tax evasion incident, why did the news of Weiya’s comeback spread widely?

“In fact, as early as years ago, people in the live broadcasting industry in Hangzhou said so.” According to the analysis of the general manager of the marketing department of a MCN organization in Binjiang, Hangzhou, this may be related to the recent live broadcast of an account called ‘Bee surprise club’ in Diantao (Taobao live APP). “The anchor of the broadcast is the assistant broadcast that originally appeared in Weiya’s live broadcast room. Many practitioners in the industry feel that this is the signal that Weiya is about to return.”

However, for Weiya’s comeback, the general manager said that the possibility was not great. “If Weiya came back, would Sydney and Lin Shanshan also come back?”

As the former first sister of Taobao live broadcast, before the tax evasion scandal, Weiya’s ability to carry goods has been affirmed by the industry. Weiya had been able to quickly gain a foothold in the live broadcasting industry. After her debut in 2016, she made remarkable achievements in less than four years. In fact, it is also related to her company Qianxun.

In September 2019, Qianxun (Hangzhou) culture media Co., Ltd. was established in Hangzhou, and its legal representative is Dong Haifeng, Weiya’s husband. Hangzhou accounts for 6 of China’s top 10 MCNS, and Qianxun is the undisputed number one.

In addition, in terms of the anchor matrix, in addition to Weiya, the matrix also includes stars such as Lin Yilun, Qi Wei, Haiqing, Li Jing and Li Xiang, microblog celebrities such as Teng Yujia, Shiyang beauty coach, ashige vcruan, and fashion KOL late night teacher Xu. These anchors can put forward requirements and transmit them to the operation team through feedback. Qianxun will give specific suggestions on brands, sessions, goods, etc. according to the previous data of live broadcasting, and then the anchor will make matching selection on the pallet provided by the base. The anchor also has the right to independently match and select goods and brands.

Although Weiya hasn’t made a comeback yet, it can be found from the account called “bee surprise club” that her cargo carrying strength can’t be underestimated.

By observing the playback of the live broadcast, it was found that in the few hours of the live broadcast of the account, more than 50 items were put on the shelves, including beauty and skin care, daily necessities, leisure snacks and clothing. The prices ranged from 10 cents to hundreds of yuan, and the items on the shelves were almost empty every second. The practicability of many products is still very strong, and the anchor is also very professional. He doesn’t just sell goods, but also has a chat with you from time to time. The selection ability and sales experience of this team are not like a new team, but more like a front-line team. There’s more or less viya’s shadow behind it. Therefore, some professionals said that Weiya simply retreated behind the scenes to cultivate talents at ease.

According to the judgment of the circle of friends sent by some staff of Qianxun company, after Weiya stopped broadcasting in December last year, her live broadcasting team has not been dissolved or laid off. She resumed work after a week’s holiday. At present, she temporarily serves other anchors. In contrast, the orange persimmon interactive reporter learned that at present, the personnel of the Sydney live broadcast team have been dissolved and “accepted” by a large MCN organization in Binjiang.

At present, there is no specific conclusion about Weiya’s comeback. What is everyone’s attitude towards her comeback? See you in the comments section.

Orange persimmon interaction · City Express reporter Wan Yu