As we dip our toes into the world of Web3, we may stumble through new terminology and become overwhelmed and frustrated. Don't give up. Now is a fantastic time to learn so that you are ready for mass adoption.
Transaction failed. Try again.
I entered my password again into a new Web3 platform I was trying out - failed. I refreshed the browser and clicked on that same damn button once more. Still nothing. Erg. Try again. Try again.
The only thing that didn't cause me to abandon the mission of that platform was my determination to figure it out. Why is this so complicated? I'm not afraid of diving into new technology, so I should be able to muscle through it.
But I keep thinking of many of you as I try one more time to connect that digital wallet, switch to a new blockchain network, or understand the help documents. You will probably go through this same aggravation, and I want to be available to help.
The world of beta testing
This Web3 world is a bit messy. Intelligent people are building products and services that will transform our lives.
You can't just do that on the first try.
These companies need us to test things out and let us know what worked and what needs to be fixed (or scrapped altogether).
As I pound the keyboard and click furiously on the mouse, I turn to support for help, and they are amazing. Because these new platforms are energetic to make improvements and solve problems, their support teams get back to you quickly with answers. If they don't, well, that's another story.
Teaching Others
As we move into the mass adoption of blockchain technology, we will need to help teach our friends, family, and neighbors to understand. It is like we are teaching our grandparents how to use an iPhone 13 when they finally figure out the flip phone.
We need patience and answers to a lot of questions.
Our Motivation
Why all of the headaches to understand now? Why not wait until it is tested, fixed, improved, and simple? Or ignore the movement and stick with what is familiar.
As a GenXer, we have seen how the internet has grown from the very early stages of Web1. We understand the thrill of the up and down cycles. For many early adopters, it is about jumping in now to build a solid foundation of understanding so that we can be ahead of the competition.
Blockchain technology gives us open, decentralized, and transparent data on which we can build our businesses. We will use the blockchain to store ownership records in art, music, health records, property titles, certifications, memberships, etc.
Our digital wallets will hold our assets and give us the power to share this data under our terms.
By starting now and trying these new platforms, we will give valuable feedback to the developers and guide them to create cutting-edge products and services that we can build our businesses on in the future.
Conclusion
At this point, it is all about small wins and patience. Keep an eye on the prize.
Web3 will allow us to take ownership of our intellectual property and data. We will reward and incentivize our superfans in our communities with tokens and run our businesses with blockchain technology.
To the incredible developers building products as we speak, I am excited to see how it will transform our lives. Get the marketing, sales, and support team ready; we all need help and encouragement!
In the meantime, we will continue to push that button over and over until we figure out how it works.
We help innovative entrepreneurs demystify Web 3 concepts such as NFTs and social tokens. Use these Web3 tools to create unique strategies to reward and retain loyal customers.
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