We find ourselves in the midst of an extraordinary global transformation, known as Globalization 3.0, ushering in the Fourth Industrial Revolution. This revolution encompasses a range of groundbreaking technologies such as artificial intelligence, machine learning, robotics, IoT, cloud computing, and advanced data analytics. These innovations are reshaping our work and lifestyles, paving the way for a future driven by automation and data-driven decision-making.
Yet, our current work and lifestyle systems are remnants of the past industrial revolution. They were built around manual labor transitioning to machine labor and factory systems. Our working hours and policies still adhere to the traditional 8-hour factory shifts, where workers were granted short breaks to maximize productivity. The focus was on inputting X number of workers to yield Y amount of produced goods. When workers grew old and could no longer contribute, they received retirement support from the government to sustain their livelihoods. This system functioned well when value creation was centered on workers and goods, with a portion of that value set aside for pensions to be paid back upon retirement.
Today, in the information economy, we have a different equation for creating value. We can input X number of workers, Y amount of technology assistance, and Z amount of digital marketing to generate value. However, the value that used to flow directly from the worker to retirement funds is no longer captured by the individual. Instead, it is extracted by technology tools and marketing engines, leaving workers without their fair share. The concept of "own your data," a fundamental principle of blockchain technology, becomes essential in bringing back value to the individual.
Globalization 3.0 represents an innovative and inclusive approach to global integration. It has fostered a deeply interconnected world, where individuals from all corners of the globe can collaborate, share resources, and exchange knowledge seamlessly. Crypto, Web3, DAOs, and Gaming have been at the forefront, propelling us into this exciting new era.
However, for Globalization 3.0 to thrive, sustainable infrastructure must take precedence. It is imperative to establish a robust framework that allows secure value exchange within a fair and meritocratic system. This framework serves as a safeguard against income inequality, ensuring widespread prosperity for all.
At Joba, we are building the future envisioned by Globalization 3.0—one that uplifts every individual and opens boundless opportunities. We are constructing new infrastructure that enables everyone to capture the full value of their contributions. By earning online credentials that combine work experience and on-chain payments, individuals can truly own their data and reclaim more value in the digital economy. We believe in harnessing the power of Globalization 3.0 to create a world where prosperity is accessible to all.