Reddit signs $60 million content licensing deal with AI company ahead of IPO
February 20th, 2024

As Reddit Inc. approaches its initial public offering (IPO), it has signed a contract for about $60 million to allow a major AI company to use its content to train AI models. The move aims to capitalize on the AI ​​craze to attract investors and increase IPO value. Reddit's revenue exceeded US$800 million last year, an increase of about 20%, and it is recommended that the IPO valuation be at least US$5 billion. The IPO could launch as early as next month. Details are still being discussed, and Reddit declined to comment. Additionally, AI companies are pursuing content licensing deals to train programs, including OpenAI’s contract with Axel Springer SE. The Reddit IPO was operated by 16 banks including Morgan Stanley and Goldman Sachs Group.

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