NFTs! What are they?

Along with the emergence of the blockchain and Web3, new technologies have also seen the light of day, of which we have heard about but still do not know how they work or what exactly they were created for, among them, one of the most popular are the NFTs.

The NFTs, despite having been created more than 6 years ago, still have a stir in its trend causing some users to ignore the purpose of its creation and its objectives. Therefore, in this article we will cover the most important concepts about them to understand their importance and the problems they solve in our lives.

where the data of the same presents, in this case, a non-fungibility unlike tokens or cryptocurrencies of the same network, let's put it more clearly:

Fungible means that an "object" can be easily replaced by another identical "object": A $10 bill can be easily replaced by another $10 bill, they are two different bills, but when you use them to buy something, they both have the same value. Non-fungible is the opposite of this: it is a unique copy of "something" that cannot be replaced by any other, such as, for example, the painting of "The Mona Lisa".

Being subject to a transaction on the blockchain, it is very easy to trace both the origin and the creator of an NFT, being able to know if the person who issued it is the legitimate author of it.

Due to the properties of the blockchain, NFTs are digital assets that can represent a physical asset in the real world and cannot be edited once they have been tokenized, creating a permanent immutability, possessing as main data: its author, its current owner, legitimacy of the contract, date of creation, name and description, although this may vary as the technology evolves.

The process of creating an NFT is called minting, and the types of data that can be used for its creation are multimedia elements such as images, videos and audios. NFTs also have a commercial character, which, once tokenized, can be offered for sale or auctioned for any user to buy, at any price. Many of them give access to special unlockable content, but above all something to keep in mind is that when a person buys it, the copyright is not transferred to that person, the person only has in his possession the asset that represents the NFT. The rights that a collector (person who buys an NFT) has are the rights of reproduction, modification, transfer or sale of these rights, repeating the cycle for each new collector.

It should be noted that NFTs are themselves a store of value and are considered digital assets, whereby each time the sale of an NFT takes effect, its creator earns a % royalty (mostly set by the creator).

Because of its transparent ownership, owning an NFT allows you to prove (digitally) that you own or treasure a real-world physical asset, so its use in real estate, music, fashion, royal estates and even medicine are taking quite a boom. Another use of this great technology is that it serves to build a community around your brand while expanding it in the digital world, attracting new audiences and strengthening brand/customer relationships while tying in new experiences that can be created in this sector, increasing the reputation of the brand (whether personal or business).

NFTs, being very closely linked to cryptocurrencies, are a pass between the digital economy extending from the blockchain, serving in many cases as additional membership to provide access to exclusive content, converting many consumers: from traditional customers to VIP customers. No matter in which branch they are used, non-fungible tokens accelerate the process of integration with the public and it is very easy to adapt them to any kind of scenarios.

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