The previous article introduced some of the operations of Yuga Labs, the parent company of BAYC, and it is certain that he is moving in the direction of the meta-universe, but before the meta-universe, chain tour is a more certain direction, just yesterday Yuga Labs' official website has released the promo film, and the accompanying text is clear to see in April, you can find this promo film if you are interested, in terms of picture quality and and story The crypto-punk NFT will definitely appear in the next game.

Last year A Crab opened the P2E chain tour mode, a few simple cartoon little monsters, you a little my a little battle, and those clumsy page tour cut a knife mode is similar, no playability, players gathered is only to see the part of the EARN, so into this field is not the ordinary love of the game users, but to see the interests of the speculative coin team or gold team, from last year's history, meta-beast, BNX, spaceship, etc., we see the game. BNX, Spaceship and so on, we saw them take off on the bubble and then fall as the bubble burst, with only a few months passing between them.

I think the essence of the game is play, from the moment the game is born, play is the soul of the game, whether it is the previous page game, or the popular hand game, every iteration is an upgrade on play. The mission of chain game is to keep the play.

The mission of chain tour is to keep the soul of play, and then bring the economic model into the game. Previously, the game was difficult for players to use as a means of survival, only a few professional players signed up with clubs, or play on behalf of players to make them pay, and only then players could survive, which limited the development of the game, and made many people who love the game have to quit the game field in front of reality. And chain tour, by importing the economic model can let players get the economic source of life through the game, which is the iteration of the traditional game, the iteration is to upgrade the past, and the barbaric development of the 1.0 era, let the game lose the gene of play, so we see the bubble of 1.0 rapidly expand under the promotion of funds, and then quickly burst.

The dilemma of traditional game to chain tour transformation

The game industry is a huge cake, bringing hundreds of billions of dollars of revenue every year, and this number is steadily increasing with the development of games, especially the increasing maturity of infrastructure such as VR, AR and other hardware and software, so that games can rise a level in experience, so the future of games will become a battlefield that more and more big factories need to compete for.

However, we also see that many big manufacturers are exceptionally cautious about embedding crypto-economic models within tokens.

I. Compliance issues

Yuga Labs also carried out a series of operations when issuing the tokens, to separate the token issuance from Yuga Labs itself, after all, there are no clear legal provisions for digital currencies in major countries, so the big companies are mostly experimental for the chain tour, and this is also true for NFT, Alipay's whale probe, Tencent's phantom nucleus, in a way is just a centralized testing ground, and recently also Recently, it has been revealed that the whale probe has sealed the user's account and frozen the NFT inside, so the big factories are destined to be careful in blockchain experiments because of the tightening curse of policy and law.

Second, their own power is not enough

The game is particularly profitable, Tencent game can earn 500 million a day, under such huge economic interests, the game company lacks the motivation to stand up and revolutionize their own lives.

Third, the confrontation of traditional players

Traditional players have a lot of big money, they are not short of money, in the game on the willing to spend money, I have friends in the game a year will spend a million, in their union a year spent tens of millions of people, so these people do not care about the game in the earn part.

Gamers should know Ubisoft, in December 7 last year, Ubisoft announced a high-profile entry into the field of "digital" games, and in its game "Ghost Recon: Breakpoint" casting NFT, which caused criticism from players, the game's NFT sales are also very poor.

Subsequently Nicolas Pouard, vice president of Ubisoft's Strategic Innovation Lab, said, "As it stands, because of the current state and context of NFT, players see it as, firstly, damaging the environment and, secondly, just a speculative tool."

First-mover advantage for the crypto industry to make a chain tour transformation

I have always felt that the chain tour is a very important site on the way to the meta-universe, and even said that if the chain tour is not successful, the meta-universe is a building in the air, the crypto industry has an inherent revolutionary nature, and the blockchain is the main testing ground for the chain tour, the defects of the traditional game centralization are not taken seriously by traditional players, but we have to see that the lack of attention is nothing but a cover-up, the centralized game always faces the suspension and then all the Props assets to the risk of being reduced to nothing, only in the era of no game revolution yet, the public is not aware of the risk and crisis.

Decentralized genes

The crypto industry relies on blockchain, and the soul of blockchain is decentralization, for example, the game props based on Ethernet will not cause the loss of props because of the server problem of the game developer, and besides, the developer has no server, and the servers of Ethernet are all over the world, so it is a server that never goes down.

Keen sense of smell

The crypto industry has been developing for more than ten years, which is a dramatic history. Most of those who are engaged in this industry are adventurers and are well aware of the risks and opportunities involved, and many times when the crypto industry looks like it is going to be wiped out, it will usher in a bigger climax. The ephemeris of Bitcoin, if we stretch the dimension of time, every bear market is just building up strength for a bigger bull market, and in these two years, the crypto industry's circle-breaking action is also Not only are more and more traditional companies starting to lay out, but some sovereign countries are also starting to accept bitcoin as fiat currency.

No one can deny that the crypto industry is developing rapidly, and as practitioners of the industry, they are more sensitive to the macroscopic view of the future world, and the crypto world is more determined to innovate compared to the traditional game industry.

The natural support of NFT

The most important thing in the game is the props, we can often see on the Internet that in those traditional games, a prop is worth tens of millions of dollars, but these are stored in the centralized server, once the server has problems, then the props will no longer exist, on the other hand, we also see that many game companies are also issuing NFT, but that is not just a fake NFT in the guise of NFT, because they are stored On the other hand, we also see that many game companies are issuing NFT, but that is not just fake NFT in the guise of NFT, because they are stored on private chains, and only stored on a truly decentralized chain like Ether is valuable NFT.

Cooperation between the two may usher in spring sooner

A good game needs a good IP support. No matter it is Fantasy Three Kingdoms in the page game era or King's Glory in the hand game, we can see that they all have Hongda's story behind them, one is Three Kingdoms and the other is a famous character in history.

Bored Ape and Crypto Punk are two of the most powerful IPs in the crypto world, and they are combined to tell a story that belongs to the digital world, which makes people full of expectation.

Traditional game development companies have mature development systems, and are superior to blockchain companies in story construction and game design. Moreover, traditional game companies have a natural fan base and traffic entrance, and this time Yuga Labs chose to cooperate the best few IPs with San Francisco game studio nWay, hoping that this cross-border cooperation can make chain play cross into the era of chain play 2.0 thoroughly. While earn, play can also be comparable to traditional games.

I believe that this day will not be far away, when everyone feels that the footsteps of the bear market have enveloped the crypto world, in fact, the chain tour has started to move recently, let's wait and see.