A internet culture reporting is the new iteration of entertainment journalism. Influencer and content creators are the new c list celebrities. You have Jojo Siwa getting a nickelodeon movie or Addison Rae getting a Netflix movie would entertainment journalism sphere.
How is Carlione Calloway starting a snake oil business or Jake Paul starting a vc fund different from Gwyneth Paltrow starting goop or Ryan Reynolds buying mint mobile. Think of creators or influencer as the movie star and tech platforms as the movie studio. Monotization has become less and less of income coming from tech platforms one of favorite channels reel rejects was hugely affected by 2017 adpocalypse was started this huge push to patreon. You have creators relying on fans for income like paid subs or sponsorships not relying on these platforms for there livelihoods.
Internet culture reporters like entertainment journalists are pretty the Deciders on what culture is which might leave people behind. Tech journalism is how tech and platforms affect everyone.