Welcome to the twitter guide! The purpose of this guide is to introduce you to the basics of creating attractive content on twitter.

The ambassadores are the face of the aleo community. And we hope to help them increase the number of their social media subscribers and become more productive content creators.

The manual will be continuously edited/improved.

If you have any questions, please contact enspyre #4565 at discord.

General format of the meeting

Quality information content can be divided into 3 parts: an attractive title (hook), the main part and the output of the hook.

Attractive headline or lead (hook)

The headline stops people from scrolling and draws their attention.

Main body of the report

In the main part is the main value for your viewers - do not make them regret

watching your content.

Conclusion of the meeting

Here you inspire people to act! Whether subscribing to an account, joining the community, or reading a blog article.

Hooks (clues)

All tweets should have an attractive headline or a lead. Ask yourself, "why would someone stop a scroll for that?"

Don't be afraid to say anything contradictory or bold. You have one chance to get someone's attention.

Let us consider a few examples of deviations.

Example #1

Example #2

Example #3

Main body of the report

The main part of your content is the place where the main information value for the audience is located. If you do well with this part, you will begin to gain the confidence of the audience, which will increase the likelihood that they will interact with your tweet and/or subscribe to you.

Splitting content into small, easy-to-absorb fragments is very important. People have a short period of focus, so you shouldn't publish large paragraphs.

If you want to publish a lot of information, consider breaking your content into a twitter thread. If you decide to go this way, be sure to number the sequence of your tweets so that readers can easily follow them.

Example twitter thread:

In addition, the interval can help to give the tweet a dramatic effect, which will make your hooks headlines even more attractive.

Conclusions and recommendations

It is recommended to end the content with an action point.

It is important to make this part attractive for the audience, not just put a tag or add a link.

This is your chance to get the audience to do something!

Example of a call to action

Example of interaction

Completing content with a question can facilitate interaction with the viewer. The twitter algorithm prefers content with more interactions, and your content will be offered to more people.

Tips and tricks

-No more than 2 hashtags

-Note no more than 2 accounts

additional resources

Aleo Brand Kit: https://brand.aleo.org/

Aleo blog: https://www.aleo.org/blog

**Original:**https://berocket-066.notion.site/twitrocket-handbook-6417eb3474f94b3580b2ba82d1cb7e60