Newsletter: Open Sesame #1

Our mission is to help web3 brands open the floodgates on community growth, engagement and wallet relationship management. We like to think of ourselves as the “open sesame” command that unlocks the full potential of your community.

Communities are the beating heart of the web3 space, and community-led marketing starts with high quality, engaged members. Sesame Labs helps you identify, attract, and engage your most valuable asset.

In this edition of Open Sesame, we’ll cover the latest product updates, some news from the team, and give you a sneak peek of our upcoming community marketing content series.

Book your Community Hub demo today.


New Sesame, Who Dis?

Introducing Sesame Community Hub, Rewards Storefronts, and our Discord Bot — all with the look and feel of your brand, and aligned with your campaign goals. 

1. Community Hub

Our freshly revamped Community Hub is where everything comes together. It's a white-label solution that integrates seamlessly with your existing website, dApp, and brand. 

Community Hubs coordinate community members' engagement activities using Quests, allowing them to:

  • Find & complete new Quests

  • Earn XP Points & Credits

  • Purchase goods

  • Check their leaderboard status

Note: XP points indicate your progress with Quests and determines your leaderboard ranking. Credits are used to purchase goods from the Rewards Store.

2. Branded Storefront

This the final destination for Credits. Because we believe that rewards should reinforce your brand, we provide our white-label Rewards Storefront to all customers to ensure a consistent, branded experience.

3. Actionable Discord Bot

Now, your Quests are actionable within Discord. Our bot automagically injects a Quest update into the designated channel, allowing anyone to easily complete the task without leaving your server.

Explore your own Community Hub today!


An Event Horizon

What’s it like going from FAANG to founder? Sesame Labs’ co-founders Vinay and Aman are headed to Palo Alto on June 14 to talk about their journey from FAANG company leaders to becoming startup founders.

Whether you’re a founder, web3 builder, or looking for your next career opportunity, we’d love to see you at the event.

Please join us June 14, 2023 at 5:30pm. Space is limited and going fast. Register for the FAANG to Founder event!


Meet The Team

The Sesame Labs team is growing, and we’re proud to introduce the latest additions to our rockstar roster of thinkers, builders and doers. 

Eli Geschwind

Eli is Sesame Labs' VP of Business Development & Strategy, and brings with him extensive consulting experience at the likes of ConsenSys and Blockdaemon. Eli has become an invaluable, cross-functional contributor to the team and we’re thrilled to have him driving strategic growth and BD initiatives. 

Edison Qu

Meet Ed, Sesame Labs' Founding Hacker. Ed attends high school in Toronto, Canada, where he spends his free time building in web3. He has already supported product launches and proven to be a rockstar hacker, punching far above his weight. 

Get your demo account today.


Hey! Thanks for reading this newsletter to the end! 😎

Coming soon, we’ll go deeper into the strategies and tactics you need to know for community growth and engagement in our upcoming Community Cardio series. Stay in-the-know to keep the heart of your web3 project healthy and thriving.

And, like all cardio, you’ll need to do some work. Thankfully, it’s as easy hitting the subscribe button below.

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