Apex hero has more than 70 million players worldwide, and EA will double its investment in service-oriented games
May 2nd, 2022

EA CEO Andrew Wilson said in today’s financial report that the company’s second quarter performance was “very excellent”, which was mainly driven by the continued success of FIFA ultimate team, Madden ultimate team, Sims 4 and apex hero, whose global players have officially exceeded 70 million.

EA said that the number of FIFA ultimate team players increased by 22% compared with the same period last year, while the number of Madden ultimate team players increased by 19%. The average monthly total number of players in SIMS 4 has also increased significantly, an increase of more than 40% compared with the same period in previous years.

EA said the company’s digital net bookings over the past 12 months had reached $3.88 billion, an increase of 8% over the same period in previous years. Note: EA means “digital net predetermined value” refers to “the net quantity of products and services sold digitally”.

Blake Jorgensen, EA CFO, said: “the strong performance in this quarter shows the strong strength of our core series and real-time services, the ultimate team, Sims 4 and FIFA ol Driven instant service performance exceeded our expectations. Looking to the future, we will invest more in the real-time service content of our core series of games. We are investigating those games that players play longer and indulge more deeply. This focus will continue to generate growth and profits for the rest of the company’s fiscal year and for future fiscal years. “

It is worth mentioning that EA core series games such as battlefield 5, apex hero and FIFA 20 will also land on the steam platform next year, and these games are expected to continue to launch new content.

Sina statement: Sina’s posting of this article for the purpose of transmitting more information does not mean that it agrees with its views or confirms its description.

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