Disclaimer: I write this article based on my own knowledge about Aptos Monkeys, as well as what I have learned about the project. This is not financial advice. DYOR

I will analyze Aptos Monkeys based on many criteria, which I will list below:

1. Community
   Twitter: 18.8k followers right now. This is a huge number compared with other Aptos NFT project
   Discord: nearly 10k members right now. They chat about the project's roadmap, their day, the DEV team or something like that actively.
   => Aptos monkeys right now has a supportive and hype community.

2. Idea and Utility
   Right now, I don't have too much information about this part. However, this is what Aptos Monkeys' team writes on their new website:
   "A core pillar will be innovating need tools with scalability in mind pre and post mainnet launch"
   => They appreciate the innovation and creativity, so we will wait to see and learn more about Aptos Monkeys' innovation then

3. NFT quality
   I just want to say: Very cute and beautiful. Since I am not a fan of pixel art, I really love the art of Aptos Monkeys. It looks like a child, a cute one, with accessories. Love it
   =>This is one of the aspects why I am bullish on Aptos Monkeys

4. KOLs
   As far as I know, they have a famous KOL - Mo Shaikh. Who is he? Aptos Cofounder and CEO. Is this enough for bullish? He is even set a monkey for his avatar.
   Some other NFT KOLs or Aptos DEV you may know: LilMoonLambo, Austinvirts, Greg Nazario, Avery Ching, Sherry, Capcap Max. A whole team of Aptos then
   => Aptos Monkeys has been very good in building their KOLs system as well as attracting attention

5. Marketing and Community management
   Aptos Monkeys' team has organized lots of AMA with other Aptos projects: Tsunami Finance, Topaz NFT marketplace, Merakee Hive, ...
   Besides, they continuously update the work weekly with the community and make lots of tweets to engage and increase the participation of community members
   Finally, as far as I know, they have collaborated with 40 NFT projects and DAO to give wl.
   => They really know how to build an NFT community and how to make it viral to Aptos users

6. WL
   This is one more thing I love about Aptos Monkeys. They don't allow to grind for wl. There aren't any exact levels or invite ref to be wl.
   Hard to get = more worth

7. Conclusion
   That's everything I have learned about Aptos Monkeys then. I will update or make another one when I learn more about the project in the future.

By hasaki || Coffee Crypto#5604