Be Findable

TLDR: Make yourself easy to find by using the same display name, username/handle & pfp across sites and add links to major accounts in your profile.

I’m the editor at Week in Ethereum News and Tweet the most/much clicked items each week in the newsletter. This means four times a week I am trying to find a Twitter handle for each most/much clicked news item. In all of my previous web3 roles (software lead & community manager) I also regularly needed to find people.

Use the following recommendations to make yourself findable, so people (like me) can share your work and contact you.

Display name

Use a display name that you want to represent your identity. It can be associated with your anon identity or real name.

You should use the same display name everywhere.

My parents gave me the initials ABC (thanks parents). I started using Andrew B Coathup (following Michael J Fox) in my teens, though have been moving to my ENS name abcoathup.eth.

For team Ethereum, I suggest using your ENS name. It also helps when receiving cold DMs to see who has done the most basic research so they can use your actual first name.

Emojis in your display name on Twitter can help identify which subgroups you are part of, though they are a little naff. I use 🐡 (EIP4844), 🛡️ (Coinbase stand with crypto) and 🦇🔊 (ultrasound meme). They also can be used as your last name if you use your ENS as your first name.

Username/handle

Use a handle that is ideally relatable to your display name. Your identity is a brand after all, and each component should build on the other.

You should make every possible effort to use the same handle everywhere. Change your handles to match if you have to. You are much more findable if you share the same handle between Twitter and GitHub. If I don’t see a link from your GitHub to Twitter I will try using the same handle.

Avoid underscores and hyphens as not all services support these, meaning you will have different handles across services. Notions copy and paste is particularly unhelpful with underscores, and treats copied handles as markdown and removes the underscores.

PFP

Use a PFP (profile pic) that represents your identity. Ideally people could recognize you by your PFP (if you are not anon).

Use the same pfp everywhere, unless you have a really good reason.

I use a black & white selfie I took in my hall wearing a tuxedo jacket over my t-shirt. I use my TexturePunx on Twitter (because Texture created it for me back before they were NFTs).

Don’t change your pfp without a really good reason. Flipping NFTs isn’t a good reason. Slight mods for major events/seasons/holidays are ok. I have a version of my pfp with a Santa hat.

Twitter

Twitter is unfortunately the primary place to connect with people online, especially for crypto twitter, so you should point everyone to your Twitter account.

I recommend adding your Twitter handle to your GitHub profile, Medium about page and every other service.

Conclusion

Make yourself easy to find by using the same display name, username/handle & pfp across sites and add links to major accounts in your profile.

Find me

You can find me on Twitter, GitHub and pretty much everywhere else using my handle: abcoathup.

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