Status, and the path forward

I just came back from Devcon in Bangkok and upon landing back in SF, I had some immediate realizations I wanted to share. This analysis extends Eugene’s original concept of Status as a Service, but the implications stretch beyond his original framework.


Economic and technological advancements have ensured that the basic necessities of life—food, shelter, safety—are accessible to the majority of America's population. This leaves Americans free to pursue the only thing left: status.

Think of Maslow’s hierarchy of needs: at the bottom are needs like food, safety, & security. At the next level are belongingness, love, needs. Lastly, at the top – esteem and self actualization. Most Americans have their lower-level needs met.

But this abundance has its costs. Per capita carbon dioxide emissions in the US are about twice those of other nations. American obesity (over a third of American adults are now obese) is running about twice the European average and six times the Japanese. The surplus of food and fuel mirror a broader pattern: the abundance of money.

Capital became extremely abundant from the late 2010s to- 2021, due to zero interest rate policies (ZIRP), where interest rates were kept at or near 0% to encourage economic growth. This manifested itself in a variety of industries, especially in the tech industry where “free money” became very evident (see “A Day in the Life as a Meta PM”).

The result? The quest for survival is replaced by the quest for status.

h/t Sandy: https://x.com/sandyzkp
h/t Sandy: https://x.com/sandyzkp

The shift from survival to status is observable across various parts of American society. The technology industry serves as a prime example. In tech, innovation and practicality have long been overtaken by the pursuit of "swag" and extravagance. Companies like Apple, which have mastered the art of branding, exemplify this transition: “Designed in California, Assembled in China.

Apple's success isn’t due solely to the technical superiority of its products but to the "vibes" it creates—crafting an image of luxury, innovation, and exclusivity that appeals to the consumer's desire for status.

The emphasis on social status is not confined to the tech industry but also permeates other sectors of life in the US. From fashion to automobiles, and even to the food and beverage industry, the trend is unmistakably clear: products and services are increasingly marketed not just for their functional value but for the status they bestow on their consumers. This obsession with "the soft stuff" - branding, image, and social standing - has led to the outsourcing of the "hard stuff" - the actual making of things - to other places. Unfortunately, this phenomenon gets fueled by both economic and cultural validation. Platforms like Chinese TikTok lean more educational while their American counterpart champions social influencing. Today, it's more common to hear kids dreaming of becoming the next big social media star rather than pursuing value-creating professions. Prioritizing status over substance erodes the quest for truth and progress, leaving the US vulnerable to losing its edge and creating tangible value.

The road forward

There are promising undercurrents. Movements like American Dynamism and the maturation of industries like crypto and AI signal an inflection point. These sectors, once synonymous with total hype, are beginning to focus on creating enduring value. The transition points to a broader possibility: a future where economic and tech progress rekindles a focus on material progress – on building, creating, and solving.

In other parts of American life, caring about climate change might mean posting about it on social media to raise awareness. In tech, caring about climate change means designing electric stoves and carbon-capture systems, and tackling real world problems with urgency.

I’m optimistic that economic policy and technology will lead the way in reshaping status dynamics because these areas is where the future is actively built. From life-extension drugs and cryogenics to self-driving vehicles, powerful batteries, and AI breakthroughs, the tech industry isn’t just dreaming of the future; it’s creating it.

The road ahead is long, and the status quo remains deeply entrenched. Yet, there are glimmers of a shift.

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