Overview

Airdrop 3 will be our final round of Blur airdrops. Airdrop 1 was for everyone who traded in the 6 months prior to the launch of the Blur marketplace. Airdrop 2 was for traders who actively listed on Blur through November. Airdrop 3 is for traders who place bids on Blur and will be the largest Blur airdrop (around 1-2x the size of Airdrop 2).

How it works

c_j  = price (cost) of bid at j_th price level
q_j = number of bids at j_th price level
f = floor price
k_i = parameters
b = boost
w = collection weight (percentage of 1d volume)
t = time bid is active
d_j = normalized distance from floor
v_j = normalized volume up to j'th price level
P(c_j, ...) = probability of single bid with cost c_j being accepted

(subject to change in the future)

TLDR;

• Points are rewarded to bids on collections based on the collection’s 24h volume.

• Within a collection, the bids that take the highest “risk” earn the vast majority of points.

• i.e. if the floor is 1.01 and there are 100 bids at 1 and you bid at 0.99, then your bid won’t earn much points because there’s 100 eth of buy walls ahead of you, but if you bid at 1.01 you’ll earn a lot more because now you’re taking the most “risk”.

• The longer your bid is active the more points you’ll receive. When a bid is accepted it stops earning points.

You can reuse the ETH in your Bid Pool across collections, so the strategy that yields the most points is to bid closest to the floor across active collections. This doesn’t necessarily require a lot of ETH because you can bid on active collections that have low floors.

Additionally, there is a rolling 24h leaderboard that grants different boosts up to 2.5x for the top 100 bidders in the 24h time period.

Points are only rewarded for active bids so there are no airdrop benefits to having your bids get accepted, other than getting a new NFT at a price below the floor. There will be no additional benefits for traders based on their trading volume, so this means there are no benefits for wash traders.

Loyalty

As with airdrop 2, loyalty doesn’t affect how many Care Packages you get in Airdrop 3, but it does affect your luck when you reveal them.

If your average loyalty throughout the airdrop 3 time period stays high until the airdrop occurs then you will have much higher odds of getting super rare Care Packages which contain a lot more $BLUR tokens.

• <50% loyalty - low luck

• 50-90% loyalty - medium luck

• 90-97% loyalty - high luck

• 97%+ loyalty - very high luck

When you list on other marketplaces, as long as you list on Blur at the same price or lower, it won’t affect your loyalty score. You can use Blur’s advanced listing tools to list across all marketplaces in one go!

Here are some examples:

• List for 0.1 on Blur and 0.05 on other marketplaces, score goes down

• List for 0.05 on Blur and 0.1 on other marketplaces, score goes up

• List for 0.1 on Blur and 0.1 on other marketplaces, score goes up

Note that Blur’s airdrop tab shows your current loyalty but it doesn’t show your average loyalty. We will make a change in the future to show your average loyalty as well for convenience. Restricted collections are excluded from the average loyalty calculation but this is not reflected in the UI currently. We will update the UI to reflect the loyalty excluding restricted collections.

Opening

Like Airdrop 1 and 2, you will be able to open the Care Packages from Airdrop 3 in January when the $BLUR token launches along with protocol governance.

Blur is the NFT marketplace for pro traders. The majority of $BLUR will be distributed to the community.

Start bidding now for Airdrop 3 rewards!

P.S. If you have Blur points from our waitlist or participated in our private beta, there will be a separate airdrop for you once $BLUR launches in January