By Giulia Maresca | Chief of Staff

By Steve Schofield | EVP of Music Protocol

By Marco Garavini | Music Protocol Marketing Director

2024 has been an extraordinary year for Music Protocol—our very first year out in the world. It’s incredible to reflect on how far we’ve come in such a short time. From bold launches to industry-defining partnerships, every milestone has marked a step toward our vision of reshaping the future of music financing.

In 1997, David Bowie revolutionised music financing with Bowie Bonds, a groundbreaking move that raised $55 million by securitising the future royalties of his music catalogue. Investors received returns over 10 years from these royalties, marking the first time music was treated as a tangible financial asset. This innovative financial instrument not only provided Bowie with immediate capital without selling his rights but also redefined how artists could view and leverage their work as economic assets. Bowie’s foresight in blending art with finance set the stage for future models that would go beyond traditional revenue streams.

The RECORD token is not just a step forward—it's a quantum leap into the future of Real-World Assets (RWA). This is the first true market infrastructure for music royalties, built on the unshakable foundation of blockchain. And this innovation is not confined to music.

The music industry is undergoing a profound transformation, especially in how artists, investors, and companies interact with royalties. For too long, the financial side of the music industry was closed off, benefiting a few players with the capital to deploy, while labels and artists had limited options. Now, investment platforms like Music Protocol are changing the game. Music Protocol leverages blockchain as the backbone for the music industry, turning music IP and all its financial derivatives into digital assets that move freely, 24/7, across borders. Launching in December 2024, this platform makes music investment seamless, opening doors for artists and investors in unprecedented ways.

RWAs have rapidly gained attention as a fresh and versatile investment category, presenting new possibilities for yield, diversification, and accessibility. Here’s a closer look at why RWAs draw interest and how various capital providers—traditional, retail crypto, and institutional crypto investors—can engage with this evolving space.

Real-world assets are transforming digital finance, bridging traditional finance and DeFi to create new investment pathways. Tokenising assets like real estate, commodities, and financial instruments, RWAs are positioned to thrive as regulatory frameworks grow. Here’s how regulation sets the foundation for RWAs and shapes a promising future.