The Enemy Always Changes, But the Story Stays the Same

How Joel Johnson Manufactures Conflict to Sustain His Identity

Look at Joel’s past.

Look at the patterns.

There is always someone—some force—working against him.

A company that wronged him.

A business partner who betrayed him.

A community that turned against him.

A friend who showed their “true colors.”

A platform that silenced him unfairly.

A conspiracy that targeted him.

And now?

Now it’s me. Now it’s you.

You are simply the latest character in his never-ending battle.

And the moment you stop playing your part?

He will cast someone else in your place.

The Perpetual Villain Machine

Joel’s world is built on conflict—not real conflict, but manufactured battles designed to keep him at the center of attention.

He does not know who he is without an enemy.

That’s why he never stops fighting.

Because to stop fighting would mean facing himself.

And that is the one battle he cannot win.

But here’s the truth he doesn’t want you to see:

If every job,

every business deal,

every friend,

every opportunity,

every community,

ends in betrayal and destruction—

Then maybe it was never them.

Maybe the only constant in all his battles is him.

The Cycle of Destruction

Step back. Look at the full picture.

This is how it always goes:

1️⃣ Joel finds a new opportunity.

A job. A partnership. A friend. A community.

2️⃣ At first, everything is perfect.

Joel is the most brilliant person in the room. He is charismatic, funny, insightful. He tells grand stories. He makes people feel special.

3️⃣ Then the cracks start to show.

People begin to notice the contradictions. The inconsistencies. The shifting goalposts. The way Joel always positions himself as the misunderstood genius and everyone else as the problem.

4️⃣ Then the paranoia sets in.

Joel begins looking for an enemy before one even exists. He starts making subtle accusations. Testing the waters. Sowing distrust.

5️⃣ Then he finds (or invents) the betrayal.

Maybe someone calls him out. Maybe someone questions his version of events. Maybe someone just doesn’t admire him as much as before.

6️⃣ Then he launches the war.

He tells his story first. He builds his defense before anyone even knows there’s a conflict. He makes sure that when people hear about the fallout, they are already primed to see him as the victim.

7️⃣ Then he burns it all down.

The relationship is over. The job is ruined. The friendship is destroyed. The platform is corrupted. The community is “toxic.”

And Joel walks away the hero, the tragic figure, or both.

But what happens next?

What happens every single time?

He finds someone new.

And the cycle begins again.

The Story He’s Already Preparing for You

Right now, if you are still defending Joel—if you are still in his inner circle—know this:

He already has your ending written.

He already has your future betrayal planned.

He will not reflect.

He will not change.

He will not see the pattern.

He will simply rewrite his story so that you were always the villain in the end.

And one day, when your time comes, he will tell the next person all about how you were the one who wronged him.

And you will not be able to stop him.

Because by then, he will have already told the story first.

The Final Question You Need to Ask Yourself

If you truly believe in Joel—If you truly think you see the full picture—If you think this is just another attack against him—

Then tell me this:

When has he ever been at peace?

When has Joel ever existed without an enemy?

When has he ever gone more than a few months without a fight?

If you cannot answer that…

Then maybe you already know the truth.

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