Introducing Phyt: The Fitness Trading Card Game
January 30th, 2025

In 776 BCE, Olympia hosted the first Olympic Games. Interestingly, The Games hosted only one event: a 600-foot-long race. Considering that the next 13 Olympics were also decided by a sole running event, it’s clear our ancient ancestors found running to be the purest test of fitness. However, due to the frank suckiness of running, only 15% of America is currently benefiting from this miracle drug. Phyt’s vision is to use the magic of crypto incentives to make running the enjoyable experience it should be, and, in the process, deliver the PvE experience crypto was meant to have.

Get People Running Again

One half of Phyt’s mission is to get people moving again, and more specifically, we need to get people running again. It is truly the cornucopia of health:

  • Running cuts your odds of dying from heart disease in half.

  • Running significantly improves your sleep quality.

  • Running releases endocannabinoids into the bloodstream and sparks the growth of new brain blood vessels, which improves both your mood and your brain performance.

  • Running is one of the most effective ways to lose weight, as it burns more calories than virtually all its exercise peers.

Considering that all you need to do to run is strap on some shoes and hit the street, it’s fair to ask why only 15% of Americans are currently benefiting from it. The answer is simple: for most people, running is frankly not very fun.

Everybody Wants To Be a Runner, But Nobody Wants To Run

When you think of running, what comes to mind? It’s probably some combination of pain and monotony. Even runners themselves admit this.

https://ashleymateo.substack.com/p/running-isnt-always-fun
https://ashleymateo.substack.com/p/running-isnt-always-fun

In a world where so many things are vying for your attention, it takes a lot of discipline to willingly choose a monotonous, painful experience over doomscrolling TikTok or apeing memecoins. Unfortunately, most people don’t have that discipline.

Simple Solution, Difficult To Implement

One of the best ways to get people to do something they normally wouldn’t is by offering a financial reward. This is no mystery; it’s why you still work that job you hate. Unsurprisingly, study after study has found this phenomenon to hold true with fitness, even when the financial payout is extremely small.

With its inherently financial nature, using crypto to incentivize exercise seems to be a natural fit. And indeed, we have seen a variety of Move-To-Earn apps gain popularity in recent years. However, while revolutionary, none of these apps have yet found the sweet spot between incentives, sustainability, and gamification. The result is a product that people use while the rewards are high, but quickly abandon when it inevitably dries up.

Phyt fixes this.

Phyt: The Fitness Trading Card Game

Phyt takes a different approach from existing Move-To-Earn apps. Instead of rewarding users for each step they take, we are paying homage to the original Olympics by turning our runners into tradeable professional athletes. At a high level, here’s how it works:

  1. When you join Phyt as a Runner, you are assigned an NFT Player Card.

  2. “Managers” can buy your Card either directly in our NFT marketplace or through our Card Packs. When your Card is bought on the marketplace, the royalty fee goes directly to you.

  3. Competitions are then run weekly. Runners enter by tracking their runs through our app, while Managers play by picking 5 of their Runner Cards to start for their team. This will work much like setting your lineup in Fantasy Football, and will be scored according to the sum of your player's scores.

  4. Rewards are then proportionally distributed weekly to the top Runners and Managers, with the weekly jackpot funded by a portion of the Pack sales.

In addition to the game, we are introducing PHYT, the Physical Health Yield Token. The more people that play Phyt, the more PHYT that is burned, and thus, the more valuable PHYT will become, attracting even more people to the game and restarting the flywheel. This makes PHYT a direct bet on the success of Phyt, as well as a barometer for our impact on physical health. The more people we can get running, the higher PHYT will go.

It’s a simple system, but one that should provide positive EV for everyone involved. And that’s the other half of Phyt’s mission: to deliver a true PvE experience. We are all tired of “low-float, high FDV” projects, insider launches, and cabal coins. Our goal is to give, not extract, and we have carefully designed Phyt in this mindset.

How Phyt Is Played

The Competition

  • The week’s event will be announced each Saturday at 9 AM EST.

  • The event can be anything from a mile run to a 40-yard dash.

  • Changing the event each week ensures that runners of all shapes and sizes can shine, which also makes managers really consider who they will play each week.

Runners

  • Anyone can be a Runner. All you need to do is answer some onboarding fitness questions.

  • Sync with our app. Our app currently relies on Apple HealthKit to import workout and fitness data. In the future, we will offer out-of-the-box support for every wearable and operating system. After syncing, run as you normally would. Only your best stats will count towards the competition.

  • We have developed an algorithm in partnership with professional and D1 runners to ensure that all runs are done legitimately.

  • At the end of each week, your cut of the Card fees and jackpot will be distributed directly to your embedded Privy Base wallet.

Managers

  • Buy Cards with Base ETH via Packs or on the Marketplace.

  • Set your team of 5 by Midnight Eastern Time on Sunday.

  • Your score will be determined by the cumulative placement of your team. For example, if your Runners finished the week in 5th, 2nd, 3rd, 8th, and 12th place, your score will be 30 (before any card multipliers).

  • At the end of each week, your cut of the jackpot will be distributed directly to your embedded Privy Base wallet.

Cards

  • Cards come in four rarities: BronzeSilverGold, and Ruby.

  • Bronze Cards come with a 1x multiplier, Silver’s 1.5x, Gold’s 2x, and Ruby’s 3x.

  • You can burn 5 Cards of an identical rarity to receive a random card in the next rarity. So, for example, if you burn 5 Bronze cards, you will receive 1 random Silver card.

  • Each week, you can play up to 5 Bronze’s, 3 Silver’s, 2 Gold’s, and 1 Ruby.

Obtaining Cards

  • Cards can be bought with Base ETH either through Packs or on the Marketplace.

  • There are four different packs.

  • Scrawny: Will give 1 card. It will almost always be a Bronze, but will occasionally give a Silver.

  • Toned: Will give 1 card. It will most commonly be a Bronze, but will often give a Silver, and if you’re lucky, a Gold.

  • Swole: Will give 5 cards. 3 of these are guaranteed Bronze’s, with the other 2 cards split between Bronze’s, Silver’s, Gold’s, and, if you’re really lucky, a Ruby.

  • Phyt: Will give 5 cards. 2 of these are guaranteed to be Bronze’s, 1 will be a Silver, and the last 2 will most often be a mix of Bronze’s and Silver’s, but will often give a Gold or a Ruby.

PHYT Tokenomics

  • 200B total supply.

  • 50% will be immediately available for trading, 20% will be airdropped to beta users, minters of the whitepaper, and referrers, 5% will be airdropped to users of the base ecosystem, and the last 25% will be rewarded to players through the weekly jackpot.

  • Initially, all of the fees from the Marketplace and Pack sales will go to the Runners and the weekly jackpot, respectively.

  • Eventually, 80% of the fees will go to the Runners and the jackpot, 10% will be used to buy back and burn PHYT, and 10% will be distributed to the team treasury.

The Roadmap

Our goal is to create the world’s greatest fantasy fitness game. As such, even though our initial product is quite simple, we have several exciting updates in the works.

  • A complete mobile app where Runners, Managers, and traders can access all the features they need and talk trash with their adversaries.

  • More fitness wearables support.

  • Skill-level based leagues.

  • Invite-only leagues.

  • A daily challenge league.

  • Live bets and parlays.

  • More modalities beyond just running.

Wrapping Up

Crypto’s speculative nature often gets a bad rap. However, it is our deep belief that, when pointed in the right direction, speculation can be an extremely powerful force for good.

By combining the proven success of fantasy sports with the powerful incentives of speculation, Phyt has the potential to not just be the most successful crypto consumer app to date, but also to solve America’s so-far unsolvable health crisis.

Imagine a game where you earn thousands a dollars a month for running. A game where what matters is your strategy, not your connections. A game where anyone can win.

That’s Phyt.

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