Hi, everyone, I’m Chess, the founder of @ShowMe. ShowMe is the first NFT subscription social network that proposes the concept of PONA.
ShowMe expects to provide creators with content creation and management of fans and audiences through subscription + PONA to provide a complete and open Web 3.0 product support, and the data is returned to the user, so that the user can continue to capture the compound interest value generated by their data.
Because I like to study the achievement system, coupled with the emergence of ShowMe and many excellent achievement products or agreements, I have the motivation to update this article.
Web 3.0 requires killer products, and killer products require a critical turning point. This turning point has time and space requirements. Some killer products widely bring a larger volume of Web 2.0 users, which should be one of the most critical trends in the next cycle.
One of the prerequisites for DeFi Summer that started in June 2020 is that more and more users will gradually complete the stage of asset chaining through various channels and methods in year 17-20:
If DeFi has ignited the spark of the world on the chain, then Web 3.0 in a broader sense will be the only way to admit a large number of Web 2.0 users to the Metaverse.
So why is it said that the next Web 3.0 killer module is an NFT achievement? Before answering this question, we need to pay attention to the relationship between Crypto Assets and Data Assets.
Data is the most critical oil in Web 3.0, and with the expansion and openness of the construction, the data will also burst out of evolution beyond our current imagination and cognition. Obviously, no matter what the comparison is, the scale and expectations of Data Assets are much larger than pure Crypto Assets.
The NFT achievement is the proof and proof of the assetization of Web 3.0 user data. Because of NFT, we can complete the most important closed loop in the world of Web 3.0.
With the Web 3.0 innovation and the exponential growth of data on the chain, it will bring the industry's largest Alpha opportunity:
Let's set the clock back to sixteen years ago, that year Microsoft launched Xbox Live with Xbox 360, which built the earliest achievement system, following the follow-up of Steam and PS3, the achievements became more and more accepted by players. So, what exactly is the achievement?
To quote the introduction of achievements in Wikipedia:
Achievement is a special game objective in a video game. It may also be called trophy, honor, badge, challenge, **reward in different games **etc. Achievements in the game can extend the game time, allowing players not only to pass the game, but to complete all the challenges in the game and discover secrets. These achievements can be consistent with the goals of the game itself, or independent of the main or secondary of the game In addition to the goal, the player must complete the game in a special way to obtain it. For example, you must pass a level without killing any enemies, you must use a limited skill to defeat the enemy, or you can enter a specific map with specific props.
In short, achievements are mainly used in games and applications that expect to improve the core indicators of the product through gamification:
Game
Rewarding certain specific behaviors of users in the game is to motivate players to fully experience various indicators or goals designed by game creators. More successful game achievement systems include World of Warcraft, Steam community badges, etc. Because of the birth of achievements, players can explore the entire game world with motivation. For game creators, through achievements, players can be encouraged to discover more unique game designs, links or functions that game creators want to guide players to experience.
Application
With the explosion of game achievements, more and more applications have begun to use achievement systems to motivate their users and improve their core product indicators, such as user retention and payment. For example, Twitch, Apple's Fitness, etc., all stimulate users' sense of accomplishment by highlighting your efforts and efforts, so that more users can complete the core indicators of the product, such as Twitch subscription, watch time, Fitness exercise time, etc. .
The successful operation of the achievement system has brought great stimulus and growth effects to Web 2.0, but also because of some bottlenecks in Web 2.0, it has not been able to get more attention:
Therefore, the problems of Web 2.0 naturally give opportunities for the development of Web 3.0. Before looking forward to Web 3.0, let us take a look at those excellent games or applications with achievement characteristics in Web 2.0.
In Web 2.0, achievement-featured games or applications include World of Warcraft, Steam, and Twitch. Below we take some games and applications as examples.
World of Warcraft is a massively multiplayer online role-playing game, which is what we often call MMORPG. Players can choose a variety of characters to enter the World of Warcraft adventure. World of Warcraft introduced "Personal Achievements" in the version of Wrath of the Lich King before Christmas in 2008, and "Guild Achievements" in later versions. The emergence of achievements has fully stimulated the enthusiasm of players and the fun of exploring the world, so at the beginning of each new version of the new expansion, there will be a large number of new achievements to encourage players to play new game content.
The more success you have, the more honorable your game clone is. There are a lot of accomplished players in the World of Warcraft community. The top guilds often use some dungeon first kill achievements to show the guild’s excellence. There are also many Game forums and databases built by players like Wowhead spontaneously serve achievements and other data queries.
World of Warcraft represents a very successful achievement system design in the game field. Even after the decline of game content design and the loss of players, the achievement system still attracts a group of core players to travel in the world of Azeroth.
Twitch is positioned as a game video and audio live broadcast platform. It is a comprehensive product that provides live broadcast, rebroadcast and chat in many fields and categories such as games, music, e-sports, and IRL (In Real Life).
For Twitch, the gamifi NFT medal method is obviously the best way to stimulate users. Users' time and financial effort have been recognized by the community, and they have badges that can show their status.
Steam is one of the world's largest gaming platforms. Steam provides a wealth of functions such as game downloads, communities, and trading markets. Steam currently supports the badges of the platform itself and the achievements of each game.
As a game platform, Steam has a lot of support for all kinds of games on the platform, from rich badges, cards to interesting achievements, all stimulate players to challenge to complete.
Fitness is a fitness application produced by Apple. In addition to common fitness and exercise monitoring, it also has a wealth of medals as a manifestation of the achievement function design.
Fitness's medal design, many fitness games, or monitoring applications also have similar designs, which encourage users to exercise or stick to certain habits through the incentive of a sense of accomplishment.
Well, having said that we have spent a lot of space here to specifically talk about how achievements are designed to be used in the world of Web 2.0. There are many successful cases, but there are also many unsuccessful examples. The design of the achievement system has strong requirements for the "gameplay", "degree of freedom", "value perception" and other factors of the product scene. For example, it is very appropriate to add achievement design in the game, such as in fitness and reading. Some products that require long-term persistence of anti-humanity will also have specific value. He proves the efforts of users. In summary:
These are all under the framework of Web 2.0, how to design the achievement of proposition composition. But it also brings some problems because of the ills of Web 2.0:
But what if we abandon the shackles of the past and redesign our achievements in the world of Web 3.0? Just do it, let's take a look at the excitement of Web 3.0!
I believe that a thousand people have a thousand answers. Here I will give you the simplest definition summarized by the community to make it easier for everyone to understand:
In the world of Web 3.0, the biggest difference is the change of ownership, just as the slaves of the big platform in the old world of Web 2.0 have become the masters of their own data in the new world of Web 3.0. This is a genetically thorough optimization, from the lowest level and the most thorough transformation. If the development of the Internet has completely changed the productivity of human beings in the past thirty years, it has dramatically increased production efficiency. Then Web 3.0 will completely reconstruct the division of labor, the distribution of production materials, the rights and interests of decision-making and governance in the production relations and other excess benefits. The premise of all this is the change of ownership.
The ownership changes here include data ownership, autonomous ownership, consciousness and information ownership, and it is the product of the awakening of user consciousness. It is another affirmative movement in the digital world after decades of Internet development. The original Web The 1.0 vision of openness and fairness no longer exists. The inevitable trend must be that Web 3.0 will enable more users to realize "farmers have their land", WAGMI!
The achievement system of Web 3.0 is also the reputation on the chain. Because there are many NFT achievements, the reputation of different user addresses is destined to have huge differences. Compared to Web 2.0, Web 3.0 returns the ownership of data that originally belonged to the user to the user. Because of the transfer of ownership, the economic value behind the ownership has also been transferred from the platform to the users.
This has become feasible with the outbreak of NFT and the iteration of infrastructure. NFT makes the differentiated data belonging to users become tradable, readable and changeable. This is why in Web 3.0, we call "Achievement" as "NFT Achievement". Each NFT represents the data generated by a user in a specific scenario. It will play an unimaginable value when DataFi breaks out in the future.
The following are some of the excellent products or protocols that I personally think are involved in the achievement of Web 3.0 in NFT. Each has its own characteristics. I will introduce the characteristics of each product one by one:
POAP stands for Proof of Attendance Protocols, which means proof of attendance. POAP is essentially like a personal behavior record library on the chain. Whether you have participated in a community meeting, a test event, or explored certain venues in Decentraland, you can receive a badge on POAP as a definite manifestation of your behavior. To some extent, POAP is currently one of the most complete and richest products on the chain. POAP functions are very rich, in order:
It can be seen that POAP has developed a number of products around NFT achievement data, such as voting, lottery, chat, and data board. In the era when Web 3.0 returns data to users, the value of POAP will increase.
ENS is the full name of Ethereum Name Service. It is the domain name resolution service of Ethereum. The benchmark is traditional Web 2.0 DNS. What traditional DNS does is to convert IP addresses that are difficult for humans to remember, such as 198.35.26.96. Written zh.wikipedia.org (from Wikipedia). The role of ENS At present, the main user converts the user's complex address into a simple memorized xxx.eth format name, but the role of ENS is much more than that.
The greatest value of ENS is that it really allows most users to have their own DID, and a lot of data is constructed using this DID as an index. At the same time, this ENS itself is an achievement of NFT. Your domain name is the middleware of Web 3.0. ENS has successfully made the domain name an identity achievement.
DEGENSOCRE is a comprehensive Degen score on the chain. According to the user's address, the total score of various indicators such as past participation in the Defi and interactive products is your Degen score. If domestic users understand it, they can be compared to Sesame Credit, based on your comprehensive score given after the consumption and asset certification of various products in the Ali department. Degen's score helps distinguish the previous differences between different users.
DEGENSCORE provides an idea of tagging users on the chain, and can have different rights and interests according to different scores. It is somewhat similar to the ARCx we will talk about next. It represents a kind of product that analyzes and refines the secondary data of the behavior on the chain, which is very interesting.
ARCx is an identity passport on a chain, and the underlying logic is somewhat similar to DEGENSCORE. ARCx issues DeFi passports based on your past behavior at your address. The Score system has also been added to their latest version. For example, there are currently ARCx Loyalty scores and Index governance scores.
If ARCx supports more DeFi projects and gives more differentiated rights to passport holders in the future, I believe it will be a very interesting product.
Project Galaxy is an on-chain NFT reputation casting protocol that can help developers quickly use the protocol to cast NFTs according to their requirements.
Galaxy can be understood as the LinkedIn at the protocol layer, and it is hoped that through the access and cooperation of more developers, NFT will be created for more conditions, and it is also a form of agreement product that realizes the NFT of user chain behavior and data.
Zapper is a Web3 portal product, which includes various functions such as asset kanban, transaction, one-click mining, multi-address management and monitoring. Earlier this year, Zapper started the first season of Quest and Rewads activities. Currently in the second season, and a variety of NFTs have been added.
I personally like the logic of Zapper very much, that is, the point wall mode allows users to complete designated tasks to obtain gold coins, and gold coins can be converted into legal currency for income. Zapper proved that it is feasible to guide users to specific product actions through interesting tasks + NFT rewards. This also motivates the emergence of ShowMe. We believe that in the world of Web 3.0, it is feasible for users to obtain income through tasks. Behavioral data is capitalized through NFT, and essentially becomes an NFT achievement, that is, the user's reputation accumulation on the chain, which is very valuable.
Rabbithole is a task-oriented achievement product that supports various protocols or key actions of the product to help more products gain user attention. When users complete certain tasks, they will also get Rabbithole experience points. The more experience points, the higher the level, and the current level has no special use.
Rabbithole is a product I personally like very much. If Zapper proves that it is feasible to attach Quest to a single product, then Rabbithole proves that the task proves feasible in Web3.0, and users are willing to pay for interesting tasks to complete the experience. , Of course, there are also factors that stimulate airdrops. But Rabbithole still has great potential to build more imaginable products and scenarios, let us wait and see.
ShowMe is a Web 3.0 social platform with subscription + PONA (Proof of NFT Achievements) as the core. We support multiple subscription methods such as free, paid, and holding (NFT/Token) to help creators accumulate their fans and listeners. The simple understanding of PONA is a set of tasks system motivated by NFT badges, which helps creators to classify users and better understand your fans.
The original intention of ShowMe is to fill in the missing link of Web 3.0. With the rise of DeFi and NFT, more and more users' assets and IDs are on the chain, but the social relationship and content between users and users are still in Web 2.0 In the platform. Such a deficiency will be very detrimental to the development of Web 3.0. This is the problem and product value that ShowMe wants to solve.
Mini Royale is based on Solana's cartoon 3D style first-person shooting theme chain game. The game mode includes Counter-Strike kill mode, PUGB battle royale mode, capture the flag mode and so on.
Mini Royale is a GameFi that I have seen that combines traditional games and NFT achievements with good gameplay and motivation. From daily rewards to the setting of Battle Pass, they also refer to the classic ideas of traditional shooting games. The difference is that after these NFTs are on the chain in the future, it will be easier to circulate, recombine, and combine DeFi gameplay.
At this point, we have made a more detailed introduction and summary of some interesting products or protocols that combine the NFT achievement gameplay in Web 3.0. As more and more users have more and more data and behaviors on the chain, there will be more and more subdivisions of NFT achievements (reputation) on the chain:
Of course, there may be more points that need to be resolved, and everyone is welcome to add discussions.
Thank you for your time to read this article. More views on Web 3.0 will be updated on Mirror and Twitter in the future. Welcome everyone to follow and leave a message.