With $UMJA successfully launched and price stability achieved, we are now focused on deepening $UMJA liquidity, driving staking demand through $yBTC adoption, and introducing community governance for long-term growth and decentralization going into the 2025 bull-run market.

Establish Stability. Experience Hypergrowth.

“Move fast and break things” might work outside financial markets, but in crypto and fintech, it can leave your protocol, community, and backers REKT.

Sustainable hypergrowth has no shortcuts. It demands a balance of responsibility, due diligence, and relentless grind to build a strong foundation before reaching for the moon—even in token launches.

Umoja’s mantra to become the world’s largest liquid staking protocol by AUM: “Establish Stability. Experience Hypergrowth.”

This approach is rare, especially when quick returns are expected post-TGE. The truth? Most tokens launched on centralized exchanges lack product-market fit and tokenomics that drive organic demand. The result? After TGE or in a bear cycle, they often lose 99% of value and liquidity, never to recover.

$UMJA’s Liquidity Roadmap

It’s easy to say a DEX-first approach is a more ethical and less risky token launch alternative than a market loan-model fueled CEX launch (and it is), but token holders may still be concerned with the token’s initial market exposure and overall liquidity as it pertains to a self-funded DEX launch.

To provide more transparency as to how $UMJA overcomes liquidity and demand concerns, I’d like to outline $UMJA’s Liquidity Roadmap, which outlines the steps being taken to deepen liquidity, drive demand, and establish sustainable protocol growth:

$UMJA’s intrinsic value grows with protocol TVL, as staking rewards are paid in $yBTC. Increased $yBTC minting leads to more $yBTC burns for BTC redemption, requiring $UMJA burns and driving deflation as price rises.

The Power of $UMJA

$UMJA, Umoja’s native token, is deflationary and stakable for high-yield LSTs like yBTC.

As Umoja’s TVL grows, staking $UMJA earns more smartcoins. Thus, its intrinsic value rises with TVL while its fixed supply decreases as minters burn it to redeem collateral.

TLDR: The more Smartcoins minted, the more valuable $UMJA becomes.

Not only that, but staking $UMJA earns token holders governance rights and other privileges that can result in more rewards.