Impressive development by the Moxie team and the smart strategy they are following regarding the design of the token incentive system. We will try to contribute our grain of sand by offering our humble opinion and proposing ideas to support this strategy.

I believe the main challenge at this moment is to surpass the 93K holders that the project currently has. I think there is potential to reach 500K, which is where DEGEN is currently. Within Farcaster, the total number of users is 690K, although daily active users are 40K, which makes the challenge more complex. By defining users as Token Holders, I also think it’s possible to attract users who are primarily investors but not necessarily Farcaster users.

It’s an important metric because having Moxie in a wallet has a significant impact on brand visibility and project tracking. It is very common for crypto investors to check their cryptocurrency wallets regularly. Having Moxie as a token in their portfolio is a way to maintain brand presence during those checks and can even be a lever to encourage further investment when there are moments where the token may rise. Getting into the wallets of many investors, I believe, is an excellent branding strategy.

I think it would make sense to explore incentives aimed at acquiring more Moxie holders.

Setting the goal of acquiring more Token Holders, the challenge is what kind of incentives could be offered to encourage the community to help with this objective. It’s a challenge that would also contribute to the growth of the Farcaster social network itself if these new token holders eventually sign up.

Some of the proposals for these incentives could be: 1) Gift Claim, where the protocol would give you 10% of your claim to gift to a user who doesn’t have Moxies in their wallet. 2) Initial Claim, where you could select a user during the first claim process as the introducer, and they would receive 5% of your claims additionally for several months. 3) Invited, where a user would receive 1,000 Moxies for each person they invite to Farcaster, and the invited person would receive 500 welcome Moxies.

I think it would be very interesting if Moxie's scoring took into account the users invited to Farcaster to increase their ranking

I believe some of these measures could bring the number of token holders to 200,000 members.