The successful launch of friend.tech instigated a new meta in the web3 discourse about Progressive Web Apps, with many commenters heralding the approach as the next big thing in crypto consumer applications. PWAs are not a new concept, but recent changes in the Apple ecosystem, combined with app store rules restricting the sale of virtual goods in native apps, have helped create a new opportunity for web3 apps that would benefit from native app features but would likely not be approved by app store reviewers. In particular, Apple's support for PWA push notifications, added in iOS 16, makes PWAs a viable alternative to native applications that would benefit from reengaging users with mobile push.