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Alex Gedevani

Alex Gedevani

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Consumer Crypto: What We Can Learn from NBA Top Shot

Lace up. This is about a story as volatile as Westbrook’s jumpshot. As someone who was one of the earliest beta users of NBA Top Shot and a top 50 account for a while, I’ve experienced quite the rollercoaster ride. This is a reflection about my experience and many learnings throughout this journey. You might even pick up a thing or two from my closing takeaways section that can be relevant for current and future projects too.
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NFT Godmode: Understanding the attention economy

Publisher
Alex Gedevani
February 06
The NFT landscape is rapidly evolving and a byproduct of this is further fragmentation. This raises the question of how products are positioning themselves to serve users’ needs and how users are dividing their time amongst these products.
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So you got a new wallet. Now what?

Publisher
Alex Gedevani
December 29
Think of Nonce 0 as the birth of a wallet. It’s an important moment marking the start of a crypto user’s journey. Yet the opportunity to build a delightful user experience around it from the onset has been largely neglected.