Tl;dr: 8 amateur music creators sold 8 songs that were made from their phones for 1.1 ETH. Each song received the equivalent value of 125,000 Spotify streams.
A year ago, we started building a virtual music studio for anyone to make songs. Early on we could already hear an exciting genre-fluid sound emerging, with songs being made about love, heartbreak, tofu, anime, teenage angst, crypto, and everything in between.
For some, mayk has been their first audio production tool. For more experienced creators, it’s been a great way to draft their ideas. For others, mayk has been their first encouraging community to be a part of.
One creator, after receiving 2,000 listens, said it was more than she had ever received on any music streaming platform. Another told us he sold a song on mayk for 1.5 ETH. We celebrated their successes and went back to working on making better audio tools.
The music NFT creator continued selling songs, and suggested we help other creators mint their songs as NFTs on OpenSea as well, so we added a “Mint on OpenSea” button in the app to evaluate demand.
The demand was apparent, with more creators wanting to mint their songs than share to IG.
As a next step, we partnered with 8 mayk creators from diverse backgrounds and locations across the world to showcase their songs. “Early Tapes,” the name of the collection, gave listeners a chance to support next gen music creators by buying their music NFTs (with all proceeds from sales going directly to the creators). This initial collection, albeit limited in size, sold out.
Through this experiment, we learned about the dreams and goals of next gen music creators, helped onboard them into the music web3 ecosystem, and started conversations about how we can authentically contribute to the music and web3 space. Given the feedback and experiments thus far, we’re excited to continue exploring.
Here’s what we’re working on now
We’re interested in learning more from the community and welcome you to join our new discord or follow us on twitter. We’d love to hear from you!
Try out our app: