This email was sent to 247 artists on 11/17/23.

Music shares some similarities with fixed income assets like bonds that make it an attractive place to invest. The potential to generate recurring income in the form of royalties is just the beginning. Music also possesses unique characteristics that distinguish it from traditional fixed income assets that in many ways, make it more attractive to a new generation of investors.

Is anyone thinking about music product placement? Spotify and Whole Foods have the same distribution model. Premier product placement goes to the songs with the big ad budgets. How do you crack that?

Phlote is a music discovery label that I’ve been working on since March 2020. For the past two years, I worked to learn how to find our business model and frame it in a way that didn’t require me to say “NFTs”. The reality is, most people are not in Web3 and don’t care about the blockchain. They also don’t understand the opportunity that we all have to curation, so starting off a conversation with blockchain x curation is an easy way to turn 99% of people off immediately.

Below is the concept deck we’re sending to Supervsn today as a proposal to curate a Apple/Spotify playlist for them. An open submission process that’s available to anyone gives Supervsn a way to connect with their audience in a deep way.

Today was a big day. We deployed our smart contract for the first time. Now all submissions and curations are being recorded on chain for the first time.