Token distribution is a critical aspect of any token-based project. The success of a project relies heavily on its ability to effectively distribute tokens among its users, ensuring a diverse and robust ecosystem. A well-executed token distribution strategy combined with a strong community can be the cornerstone of a successful blockchain project. In this article, we'll explore how these two factors complement each other, empowering projects to flourish and achieve their goals.

In the last two parts of our blog series we covered the fundamentals of IOU tokens - IOU Tokens: Skin in the game incentives & their different applications - IOU Tokens: Unlocking potential of pre-launch incentives. But, before we dive into the project-specific use cases and implementation strategies for IOU tokens, let’s do a quick recap.

Some notable applications of IOU Tokens are - Accelerating Token Distribution, Building a Strong Community, Maximizing Product Growth...

Why do we do - what we do? That’s an interesting place to start when discussing incentive design, human motivators, behaviours and what drives humans to act a certain way when an incentive is introduced in the system.