Ticketmaster secretly created 5 million NFTs.
After partnering with NFT studio Dapper Labs and their Flow blockchain, 5 million tickets sold through Ticketmaster over the last 6 months were automatically minted onto the blockchain as NFTs.
Customers who purchased the tickets will soon be able to display and trade the NFT digital collectibles.
What this means:
As tickets increasingly exist only digitally, NFTs will be the medium enabling them to be sold before and after events
Before and during events: NFT is your access to the event
After events: NFT is your proof of attendance and digital souvenir
Keep an eye on event organisers designing limited edition ticket artwork designed to increase the demand for and resale value of digital tickets.
That’s all for now, stay tuned for another post very shortly.