Since 1985, Fido Dido has been a global sensation, evolving from a napkin doodle to a character recognized across 140 countries and even serving as a 7UP (PepsiCo) spokes character. With over a billion dollars in retail merchandise sales, Fido Dido is back, embarking on an exciting journey to create one of the coolest and strongest web3 IP, championing creativity, freedom, and community.

Fido is for Fido. Fido is against no one. Fido is youth. Fido has no age. Fido sees everything. Fido judges nothing. Fido is innocent. Fido is powerful. Fido comes from the past. Fido is the future.

Brace for the internet’s greatest comeback story. Fido’s journey starts here and you're part of the early stages.