Sesame Labs
Sesame Labs
Our mission is to enable people and dApps to engage with trust in a decentralized world.
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Sesame Labs Product Update April 2023
April 26th, 2023
We just launched new features to help you build a high-quality community of daily active users and eliminate bots using our white-labeled marketing platform. Easily onboard web2 users with Web3auth and more!
Referral Quests: Empowering Web3 Games to Attract Web2 Gamers
March 15th, 2023
Web3 decentralized applications (dApps) have struggled to acquire high-quality users during the crypto winter. This is partly because paid media and ads have not been very effective for crypto companies, making it challenging to reach high-value web3 users directly. However, one effective solution is to leverage a loyal community to evangelize and perform marketing on behalf of dApp.
Sesame Labs: A decentralized solution to web3 marketing
February 8th, 2023
We are thrilled to announce our seed funding round of $4.5M, led by Wing Venture Capital and Patron. Our mission is to enable people and dApps to engage with trust in a decentralized world. To kickstart our journey, we have developed a web3 marketing platform in collaboration with Polygon and leading web3 gaming partners such as Decentral Games, Ethermon, League of Kingdoms, and others. So far, Sesame's platform has driven impressive NFT sales, significantly reduced spammy users claiming giveaways, and created partnership opportunities between projects.
Web3 Engineer’s Manifesto
January 24th, 2023
One of the biggest determinants of startup success is the strength of the team’s engineering culture. All successful companies have had very strong engineering cultural values, from Facebook’s “Move fast and break things” to WhatsApp’s “Focus is the new F word.”
The Native Marketing Stack: Stepping Stone to Web3 Adoption?
January 11th, 2023
Every major technology platform connecting developers, apps, and people needs a marketing stack to achieve wide distribution. Facebook helped upstarts like All Birds ($370M Market cap in seven years) enter and win a market with existing incumbents like Nike. Facebook Ads has helped unlock the Shopify platform for D2C businesses. Apple and Google Play stores have led to apps like LensAI generating $35M in 45 days, and gaming distribution platforms like Steam are generating $10B in gaming revenue for devs in 2021 alone.